{"id":73,"date":"2017-01-16T23:50:24","date_gmt":"2017-01-16T23:50:24","guid":{"rendered":"http:\/\/themenectar.com\/demo\/salient-minimal-portfolio\/?page_id=73"},"modified":"2024-09-26T20:27:28","modified_gmt":"2024-09-26T18:27:28","slug":"about","status":"publish","type":"page","link":"https:\/\/tanyapugacheva.com\/index.php\/about\/","title":{"rendered":"About"},"content":{"rendered":"[vc_row type=”full_width_background” full_screen_row_position=”middle” column_margin=”default” equal_height=”yes” content_placement=”middle” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bg_color=”#ffffff” scene_position=”center” top_padding=”4%” bottom_padding=”7%” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”padding-6-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_spacing=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_custom_heading text=”Tanya Pugacheva” font_container=”tag:h5|text_align:left|color:%23bfbfbf” use_theme_fonts=”yes” css=”.vc_custom_1634424799524{margin-bottom: 10px !important;}”][vc_custom_heading text=”About me” font_container=”tag:h2|font_size:40|text_align:left|line_height:50px” use_theme_fonts=”yes”][vc_column_text css=”.vc_custom_1727273919126{margin-top: 30px !important;margin-bottom: 30px !important;}”]\n
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After nearly 7 years working in visual design mainly in Paris, I had discovered my passion for a user centered approach and decided to make a career change to fully focus on UX Design.<\/p>\n

Since then, I am advocating user centered approach and design decisions based on data. For the design concepts I work on, I usually use my findings from usability tests coupled with analytics to make informed design decisions. Usage of data also helps to find a compromise where different business stakeholders have different perspectives and can’t easily agree on one approach. In this case, the final solution can be guided with objective user centered insights.<\/p>\n<\/div>\n

From my perspective, main goal of UX design is to find a design solution that is not only makes sense from design perspective and works well for users, but also meets clients’\/businesses’ requirements\/criteria and solves their problem(s). I see my collaboration with businesses as a partnership were we sit together and and work on providing an optimal design solution.<\/p>\n<\/div>\n

At the same time, sticking to an iterative approach it’s also important where we can go agile and pick a good enough solution to be improved in next iterations. I’ve been working in agile environment for more than 4 years already, and see how crucial is to resist this temptation to provide a “perfect” design.[\/vc_column_text][divider line_type=”No Line” custom_height=”50″][\/vc_column][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_spacing=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][image_with_animation image_url=”1544″ animation=”None” hover_animation=”none” alignment=”” border_radius=”none” box_shadow=”none” image_loading=”default” max_width=”100%” max_width_mobile=”default”][\/vc_column][\/vc_row][vc_row type=”full_width_content” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_spacing=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][nectar_post_grid post_type=”portfolio” portfolio_category=”all” order=”DESC” orderby=”date” pagination=”load-more” button_color=”black” columns=”2″ grid_item_spacing=”10px” grid_item_height=”30vh” enable_sortable=”yes” sortable_alignment=”default” sortable_color=”default” enable_masonry=”yes” image_size=”large_featured” image_loading=”lazy-load” animation=”none” heading_tag=”default” display_date=”yes” grid_style=”content_overlaid” text_content_layout=”all_middle” color_overlay=”#0a0a0a” color_overlay_opacity=”0.4″ color_overlay_hover_opacity=”0.6″ text_color=”light” text_color_hover=”light” text_opacity=”1″ text_hover_opacity=”1″ hover_effect=”slow_zoom” border_radius=”none” meta_visibility=”always” posts_per_page=”6″][\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":"

[vc_row type=”full_width_background” full_screen_row_position=”middle” column_margin=”default” equal_height=”yes” content_placement=”middle” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bg_color=”#ffffff” scene_position=”center” top_padding=”4%” bottom_padding=”7%” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”padding-6-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_spacing=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none”…<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-73","page","type-page","status-publish"],"_links":{"self":[{"href":"https:\/\/tanyapugacheva.com\/index.php\/wp-json\/wp\/v2\/pages\/73","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tanyapugacheva.com\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/tanyapugacheva.com\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/tanyapugacheva.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/tanyapugacheva.com\/index.php\/wp-json\/wp\/v2\/comments?post=73"}],"version-history":[{"count":12,"href":"https:\/\/tanyapugacheva.com\/index.php\/wp-json\/wp\/v2\/pages\/73\/revisions"}],"predecessor-version":[{"id":1817,"href":"https:\/\/tanyapugacheva.com\/index.php\/wp-json\/wp\/v2\/pages\/73\/revisions\/1817"}],"wp:attachment":[{"href":"https:\/\/tanyapugacheva.com\/index.php\/wp-json\/wp\/v2\/media?parent=73"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}